Top 15 promising startups in Barcelona to watch

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Barcelona has experienced a tremendous transformation in recent years. City was always associated with Gaudi, Picasso and other great thinkers, artists and architects, but these years when people think about Barcelona, the first things that come to their mind is mobile world congress, IOT congress, smart city expo, innovation hub and startups capital, etc. This time as I promised you, I will talk about Barcelona as a startups capital and list down promising startups in Barcelona that we believe are worth mentioning.

The new opportunity for promising startups in Barcelona

How this change happened? How Barcelona in just few years became an important startups hub? If you read my previous article about how Barcelona makes it to the top 5 of innovation hubs, you may remember that financial crisis played a big role in entrepreneurship and startups world here. It actually encouraged unemployed people to become more innovative, join the forces and start their own companies, make their ideas live. This movement created a perfect environment for startups creation; co-working places and collaboration spirit.

Now you see huge number of accelerators, venture builders, business angels, venture capitals, mentors, etc and this number grows year by year. If you read innovation magazines, you probably noticed that promising startups in Barcelona appear on news every week and every month Giants from all over the world invest in these startups making them grow and change the world.

Let’s have a look at promising startups in Barcelona that are currently booming.

Top 15 promising startups in Barcelona

1. B-WOM

Bwom is a personal tool for women’s intimate health. It is the first app that guides women in their intimate health care throughout their life stages. Bwom offers a free test and evaluation, from which it customizes simple, effective exercises for intimate health like Kegel exercises, the hypopressive method (M. Caufriez), perineal massage and many others. It is made by women for women. They have an a very good app that offers an app that creates personalized care plans to prevent and address women’s health issues and boost their well-being. Some of the goals you can work on with B-wom are sexual pleasure, urine leaks, healthy pregnancy and postpartum or constipation.All the contents are personalized through data and created by health specialists. B-wom is available on IOS and Android and in 2 languages: English and Spanish.


DEXMA is a leading provider of cloud-based energy management software for commercial buildings, industrial facilities and large property portfolios. Their hardware-neutral SaaS solution, DEXCell Energy Manager, combines Big Data analytics with energy efficiency to help thousands of facility managers, energy auditors and building owners around the world to detect, analyse and control energy consumption and costs.

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It is a mobile image market. Agora is a platform which connects those who need images with those who create them. They work without middlemen offer unique, clean, fresh and high quality images made by people worldwide. What is great about the company, that you can actually request pictures on your demand and in a short period of time photographers that collaborate with Agora will make a special edition for you on a very competitive prices.


This recruitment app is only a year old, but it already publishes more than 20,000 jobs a month. Actually Cornerjob app is in top 10 best IOS apps of the year. Why this app is so successful? Main reason is that they focus on user experience and good software practices. Also, thousand of vacancies remain uncovered and like they say: “Things can be done much better if the product experience is focused on this segment and the high-rotation employment field.”


Typerform is a free online-survey creation tool, reached more than 16 million unique monthly visitors in April 2016. Startup launched Android and iOS apps and move into new offices to house a workforce growing at a rate of 25 per cent a quarter.


This company is still very small and very young, but they catch our attention with their awesome idea: a new way to work on the go. Daysk helps professionals work remotely. They make it possible to rent tables wherever you are interested in. They have a list of the best work spaces around, ordered by distance to you. They have an app and in a few taps you can book a desk, a meeting room, a terrace, etc at their coworking partners.


Carnovo is transforming the automotive purchase process by making it fast, transparent and convenient for both, car dealers and buyers. Their mission is simple, to put the car buying process upside down by placing customers in the center making them save time and money while offering them the best buying experience. And car dealers that partner up with Carnovo sell more cars than they could in the showroom alone while reducing cost inefficiencies and increasing stock turnover. This means they can make great offers to Carnovo buyers!

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A digital health platform for patients and healthcare professionals to enhance monitoring using Care Plans. Through “Care Plans” they aim to help people adopt behavioral changes that allow them to complete therapies and change their lifestyle. “Care Plans” are defined by leading experts and are based on recognized standards, they give healthcare professionals a key role in defining, personalizing and monitoring treatment for each patient.
Since patients are usually treating more than one disease, Medtep provides the possibility to maintain a complete plan taking into account more than just their disease, but their lifestyle habits as well.


Emjoy is a femtech startup helping customers find sexual happiness and fulfillment through guided audios. They aim to normalize female pleasure one audio at a time with no-frills, real facts, and real fun. With a team of sexual wellbeing experts, there are over 300 audio sessions and sexy stories for all types of women.


Citibeats is an artificial intelligence platform that searches and analyzes large amounts of text provided by citizens. The platform processes data and identifies social facts and trends that are useful for companies and institutions. Easy to implement and customize, the tool monitors information in real-time, in changing environments, on a large scale.


eCooltra has born to offer a new concept of mobility as a service. It complements the public transport and replaces the private transport efficiently, relieving the environment and promotes the sustainable traffic. Their scooters do not cause emissions, or run on fossil fuels or oil, which allows them to be quiet and environmentally friendly. With a completely innovative system, their scooters do not need a key to be started, since they can be activated from the app of each user.
Helmets, insurance, maintenance and energy are provided. We are big funs of their scooters and believe that ecooltra may help Barcelona and other city with traffic jams and sustainability issues.


This is one of the well known second hand selling platform. It uses geolocation to sync sellers and buyers, and has more than five million monthly active users across Spain, the United States, the UK, France and Mexico. It has received around $40 million in investment for further expansion from Insight Venture Partners, Caixa Capital Risc, Accel Partners and Bonsai.
They facilitate 20,000 transactions a day, with more than 46m products for sale.


A Barcelona-based startup that is transforming the way consumers access local goods, enabling anyone to get nearly any product delivered in less than 60 minutes. Glovo’s on-demand mobile application connects customers with independent local couriers, who acquire goods from any restaurant or shop in a city and also deliver urgent packages for a fixed fee. “In general, there is no reason to buy anything online and have to wait 24 to 72 hours to receive it,” says co-founder Sacha Michaud.

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14. B4WORK

B4work app is the first add-on solution integrated with ATS’s to help their clients communicate with candidates via mobile without leaving their dashboard. With no need to develop their own mobile applications, recruiters will be notified of new openings and keep candidates updated on any changes while candidates receive the communication directly on their mobile app. Candidates can sync their updated profile with other ATS platforms and be able to follow up on all their hiring processes from a single place.

15. BADI

Closes the list of promising startups in  Barcelona – Badi; start-up that is transforming the way people search for rental property. It is a C2C non vocational flat sharing platform. Easy way to find flatmates.

There are many other very cool, fast growing and promising startups in Barcelona, some of them you may find here. But these ones we believe may really make a difference, making our lives better and easier.

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  • Ekaterina Novoseltseva

    Ekaterina Novoseltseva is an experienced CMO and Board Director. Professor in prestigious Business Schools in Barcelona. Teaching about digital business design. Right now Ekaterina is a CMO at Apiumhub - software development hub based in Barcelona and organiser of Global Software Architecture Summit. Ekaterina is proud of having done software projects for companies like Tous, Inditex, Mango, Etnia, Adidas and many others. Ekaterina was taking active part in the Apiumhub office opening in Paseo de Gracia and in helping companies like Bitpanda open their tech hubs in Barcelona.

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