For the last decade, we have been observing the largest rate of increase in mobile technology deployment, services and subscriber base. As mobile devices become cheaper and network coverage becomes more and more powerful, the use of mobile technologies is … Read More
Technology industry trends

The 11 best apps to use in 2018
This year was an excellent one for the new technologies and best apps to be released for both mobile platforms: Android and iOS. So what are the best apps of 2016 launched in Spain? I made a list of the … Read More

8 Digital trends to keep an eye on
2017 is promising to be the year for smarter digital strategy. Marketers no longer see digital as a distinct marketing field and they are moving to digitally led business models. The online marketing industry is complex and it is changing … Read More

How big data analytics impact your business’ success
Famous article on Forbes by Louis Columbus said that “51% of enterprises intend to invest more in big data”. Visionary leaders know how important information/data will be in the digital age. It is primordial to approach and analyze every customer to … Read More

Barcelona, a core innovation capital in Europe
Barcelona is considered to be a core innovation capital in Europe! In fact, the European Commission has awarded the European Capital of Innovation (“iCapital”) prize to Barcelona (Spain) “for introducing the use of new technologies to bring the city closer … Read More

Digital luxury strategy tips
As a CMO of Apiumhub with a solid background in online world, I was invited as a Guest speaker to ESERP Business School to give a speech about digital luxury strategy. In this article I want to share with you … Read More

Mobile apps; why most companies invest in them?
This year Apiumhub received a lot of projects regarding mobile: m-commerce, push notifications, mobile apps etc. It’s not a secret anymore that mobile became an essential part of our lives and it is kind of a center of a universe right … Read More

The Mobile World Congress will be held in Barcelona until 2023!
I am sure that most of you know about the Mobile World Congress in Barcelona, the largest reunion of the mobile related industry executives that has been taking place in Barcelona since 2006. Barcelona will be hosting mobile world … Read More