Creativity is important, personal touch is important, innovation is important, but all that should be based on user experience. One of the biggest causes of user failure is when users simply can’t find what they are searching for on a … Read More

A programming cheat sheet that will get you started
If you started working for a tech company or that you’re surrounded by programmers, developers or architects and that you have no idea of what they are talking about, continue reading. If you regularly hear words like software architecture, PHP, HTLM5, API, TDD and continuous … Read More

Keep calm & hide your code: code encapsulation.
In this article I’d like to open your eyes on code encapsulation and hopefully you will enjoy the 5 tricks I will give you when it comes to hiding your code. A few years ago, when I was still a college student … Read More

How big data analytics impact your business’ success
Famous article on Forbes by Louis Columbus said that “51% of enterprises intend to invest more in big data”. Visionary leaders know how important information/data will be in the digital age. It is primordial to approach and analyze every customer to … Read More

User flow; 10 tips to design it.
Every UX designer knows that user flow is one of the key parts of a design process. Also, it is a major factor affecting your conversions. What is user flow exactly? It is a path a user follows through your … Read More

Material design: smarter alternative to flat design
Flat design is a current trend and a buzzword these recent years. Everything is going towards simplicity and flat design is all about that. Like all other trends, Flat design has evolved and adapted changes. It is mostly being criticized for … Read More

Skeuomorphic design, flat design, what’s next?
When this boom of smartphones and mobile apps began, when technology started to dominate our lives, skeuomorphic design was the best option for that time, why? ERA OF SKEUOMORPHIC DESIGN Skeuomorphic design is intuitive by relating tasks and … Read More

Flat design inspiration
Web design trends change very fast, they come and go! You don’t have time to adapt to the current design trends and you see the new one coming out again. As I work in this industry, I noticed that on … Read More

14 useful tools for creating color palettes
If you read our previous articles about colors, you know how colors are important in terms of marketing and sales, what are the color trends in 2016, and how to achieve color harmony to achieve your goals. In this article, … Read More

User stories; tips & best practices
You might have heard about XP Day – an international conference about Extreme Programming and Agile processes. We’re very happy that Apiumhub’s team in Vietnam had the chance to attend this great and helpful event; XP Day Vietnam. We can … Read More

Key statistics on how colors affect sales
Colors are the number one influencing factor in purchases for almost 93% of people. Colors convey different meanings to different people. It all depends on age, gender, and nationality. In the previous articles we discussed color combinations and color harmony, latest color tips … Read More

Barcelona, a core innovation capital in Europe
Barcelona is considered to be a core innovation capital in Europe! In fact, the European Commission has awarded the European Capital of Innovation (“iCapital”) prize to Barcelona (Spain) “for introducing the use of new technologies to bring the city closer … Read More